Case Studies

See how we design and execute integrated campaigns that drive engagement, accelerate growth, and deliver measurable business impact.

Yamaha

Engaging the next generation of musicians

The Challenge

Yamaha needed to connect with parents of children entering elementary school—positioning quality instruments as foundational to a lifelong music journey.

The Approach

We activated a targeted network of parents and educators to tell authentic, experience-driven stories—highlighting the role of quality instruments in early music education.

The Impact

Built meaningful engagement with a highly specific audience, reinforcing Yamaha’s position as a trusted choice at a critical decision point.

Samsung

Turning product innovation into cultural participation

The Challenge

Samsung wanted to showcase the advanced camera capabilities of its latest Galaxy device in a way that would drive both awareness and engagement.

The Approach

We created and produced a national Smartphone Photo Competition—activating creators and consumers to generate and share content at scale.

The Impact

Nearly 100M impressions, 9,000+ entries, and widespread social engagement—positioning the device as a tool for creativity, not just technology.

New York Blood Center

Mobilizing communities in critical moments

The Challenge

An urgent need for blood donations across multiple states required fast, localized outreach to drive immediate action.

The Approach

We deployed geographically targeted influencers to connect directly with communities in key regions—delivering timely, relevant messaging.

The Impact

Rapid awareness and increased participation across priority markets, supporting critical donation efforts when timing mattered most.

Verizon

Translating network performance into real-life value

The Challenge

Verizon needed to communicate the superiority of its 5G network in ways that resonated across different customer segments.

The Approach

We built integrated campaigns that combined creators, content, and storytelling—demonstrating how network performance impacts everyday experiences.

The Impact

Increased engagement and stronger consumer understanding of Verizon’s value—driving preference and intent to switch.

City of Hope

Bringing a new healthcare experience to life

The Challenge

City of Hope Orange County needed to build awareness and trust for a new, state-of-the-art cancer center.

The Approach

We developed a storytelling-driven campaign centered on real patient experiences—shared across social platforms to humanize the brand.

The Impact

Stronger emotional connection with audiences and increased visibility for the facility within the Southern California market.

NFL

Driving awareness at a national scale

The Challenge

The NFL needed to educate and build support for a new league policy across a diverse, nationwide audience.

The Approach

We activated 32 influencers—each representing a team—to deliver coordinated messaging across markets and fan bases.

The Impact

A unified, large-scale campaign that reached audiences across all teams—building awareness and reinforcing messaging consistency nationwide.

Providence

Driving adoption of digital healthcare services

The Challenge

Providence needed to increase awareness and usage of its ExpressCare clinics and telehealth services.

The Approach

We built a diverse influencer community to demonstrate real-life use cases—making the service approachable and easy to understand.

The Impact

Increased awareness and adoption across key markets, positioning ExpressCare as a convenient alternative to traditional care options.